Master Account
Production Range
Jan 1 - Dec 31, 2019
Production
Room Nights
80
Avg Room Rate
125.70
Room Revenue
10,056
Total Revenue
12,000
Total Avg Spend
150.00
Contract Details
Contract Rm Nts
200
Contract ADR
122.00
Contract Rm Rev
$ 24,400
Contract Total Rev
$ 28,000
% Inc Con Rev YOY
14.6%
Performance to Contract
% Var Rm Nts
5.6%
% Var Avg Rm Rate
-3.5%
% Var Rm Rev
5.6%
% Var Total Rev
5.6%
Performance Ratio
95.3%
Booking Pace to STLY
Room Nights
3.5%
Avg Room Rate
-5.5%
Room Revenue
-1.8%
Total Revenue
10.0%
Total Avg Spend
7.5%
Comparison to Retail
Comp Seg ADR
146.00
% Var to Seg
13.9%
% Prod > 90%
48.5%
Rev Displacement
32,000
Diff/Lead Time
-12
Inventory Consumption
% Prem. Inven
72%
Upgrade ADR
123.90
Suite ADR
130.00
Upgr Prem to Std
-1.80
Suite Prem to Std
4.30
Occupancy Usage
95 - 100%
5.0%
90 - 95%
15.0%
75 - 90%
40.0%
50 - 75%
30.0%
0 - 50%
10.0%
Booking Lead Time
Same Day/1 Day
7.0%
2 - 7 Days
33.0%
8 - 15 Days
20.0%
16 - 30 Days
25.0%
30+ Days
15.0%
Avg Length of Stay
% 1 Day LOS
45%
% 2 - 3 Days
35%
% 4 - 7 Days
15%
% 8+ Days
5%
Avg Length of Stay
2.3 Days
DOW Stay Pattern
% Peak Nt 1 Tues
32%
% Peak Nt 2 Wed
28%
% Highest 4 DOW
88%
% Lowest 3 DOW
12%
Staythru to 85%
2.2
Rate Plan % Use
COCACOLA
84%
COKEXTRA
12%
COKEPROJ
4%
NA
NA
Booking Channel
GDS
18%
CRO
10%
Branded Web
24%
OTA
28%
Hotel Direct
20%
Top Geo Source Markets
Greece
20%
Italy
18%
Belgium
15%
China
14%
Canada
9%